- Implementation
- I build from approved designs, deciding section by section where a page builder is the right tool and where hand-written HTML, CSS and JavaScript is — so the design survives without the site becoming unmaintainable.
- Maintenance
- Core, theme and plugin updates on a planned cadence, with compatibility evaluated before anything is applied rather than after.
- Troubleshooting
- Layout and responsive regressions after deployment, and production issues on live sites — diagnosed by reviewing the affected pages at the breakpoints involved and inspecting what actually rendered, rather than guessing at the cause.
- Performance
- Caching and performance configuration at the application layer, and keeping the plugin surface small — plugin sprawl is one of the ordinary causes of performance decay on WordPress.
- Security
- Deliberate patching rather than automatic: core, theme and plugin updates applied with compatibility checked first, security tooling in place, SSL kept current, and the plugin surface kept small to reduce exposure.
- Integrations
- Analytics and tag management, contact forms with email delivery, REST APIs and webhooks, and embedded third-party services.
- Hosting
- Hosting coordination and migrations across shared and cloud environments — Hostinger, WNPower, AWS Lightsail — including SSL and subdomain setup, and coordinating with providers on issues that sit on their side of the boundary.
- DNS
- I configure and troubleshoot A, CNAME, TXT, MX and DKIM records across Cloudflare, GoDaddy, NIC Argentina and hosting-provider DNS, including domain verification and business email configuration.
- Deployments
- Deploying to production and verifying the live environment afterwards before treating the work as done — including an explicit responsive check, which exists because a regression once reached production without one.
- Continuous improvement
- Sites I hold get revisited, not only repaired: I review application health, updates and compatibility on my own initiative rather than waiting for a request.